PENGARUH TRUST, STORE IMAGE, DAN PERCEIVED RISK, TERHADAP PURCHASE INTENTION ONLINE SHOP
نویسندگان
چکیده
منابع مشابه
How Presentation Flaws Affect Perceived Site Quality, Trust, and Intention to Purchase from an Online Store
Although there has been a great deal of research on impression formation, little application of that research has been made to electronic commerce. A research model was constructed that hypothesized errors, poor style, and incompleteness to be inversely related to the users’ level of perceived quality of an online store. Further, this perceived quality of the online store’s Web site would be di...
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Considering the increase of the store brand’s market share globally, the present study addresses the following question: “Does the consumer product perceived quality influence store brands’ proneness?”; or in other words “Does product perceived quality influence store brands’ purchase intention?”, since perceived quality is a customer-based undertaken variable. The present study proposes and em...
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This paper explores the relationship between the three beliefs about online shopping ie. perceived usefulness, perceived ease of use and perceived enjoyment and intention to shop online. A sample of 150 respondents was selected using a purposive sampling method whereby the respondents have to be Internet users to be included in the survey. A structured, self-administered questionnaire was used ...
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The advancement of the World Wide Web has resulted in the creation of a new form of retail transactionselectronic retailing (e-tailing) or web-shopping. Thus, customers’ involvements in online purchasing have become an important trend. As such, it is vital to identify the determinants of the customer online purchase intention. The aim of this research is to evaluate the impacts of shopping orie...
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ژورنال
عنوان ژورنال: MANAJEMEN DEWANTARA
سال: 2017
ISSN: 2579-4612,2579-4590
DOI: 10.26460/md.v1i2.1678